Since 1987,A Married Woman Next Door Who Raises Three Waters (2019) SXSWhas been drawing the biggest technology, film and music superfans to Austin, TX every March. That includes the team at Mashable. Not only are we incredibly passionate about all things tech, entertainment and culture; but some of us actually know a thing or two! See below for where you can find team Mashable speaking at this year’s SXSW.
Friday, March 10
How Tech is Shaping the Future of Entertainment
11am-12pm CST, JW Marriott, Salon D
Mashable Founder & CEO Pete Cashmorewill sit down with The Hollywood Reporter’s Natalie Jarvey, Endemol Shine Beyond USA’s Bonnie Pan and Lionsgate’s Thomas Hughes to discuss how television and film are working hand in hand with Silicon Valley to not only reach consumers in the new ways they're watching videos, but adjusting their creative process based on new advances in audience data.
Saturday, March 11
Biometric Social Storytelling on Mt. Everest
11am-12pm CST, Four Seasons San Jacinto
In May 2016, legendary alpinists Cory Richards and Adrian Ballinger used Strava, the social network for athletes, to showcase their Everest attempt without supplemental oxygen through biometric data that contextualized the climb in an entirely new light. Mashable Apps Reporter Karissa Bell will speak with Ballinger and Strata’s Andrew Vontz to break down biometric data-based social storytelling.
Sunday, March 12
Brand Building Through Live Video
11am-12pm CST, Four Seasons Ballroom CD
Mashable CTO Robyn Peterson, along with ESPN’s Ryan Spoon, Facebook’s Bob Gruters and the WWE’s Stephanie McMahon will walk us through the best practices for approaching live video and how to deliver the greatest value to your audience.
Nowhere to Hide: The Reality of Online Privacy
5pm-6pm CST, Hyatt Regency Austin, Zilker Ballroom 2
Personal information has become currency for consumer experiences and access. Mashable Business Reporter Kerry Flynnwill moderate a panel, featuring Spredfast’s Chris Kerns, Google’s Gerardo Interiano and Blockchain Capital’s Jeremy Gardner, that will examine the personas of different online users and their views on privacy.
Tuesday, March 14
One Stop Shop: Convenience Drove a TV Revolution
12:30pm-1:30pm CST, Austin Convention Center, Room 17B
Today, household names like Showtime and Starz are working alongside cutting-edge brands like Amazon to give entertainment fans more accessible options at the click of a button, and showing that there is room for everyone. Mashable Digital Entertainment Reporter Saba Hamedywill sit down with leaders from these companies to break down this revolution.
Wednesday, March 15
Memories Matter: Leveraging the Experience Economy
3:30pm-4:30pm CST, JW Marriott, Salon E
Experiences are replacing possessions as the most fulfilling way to enrich lives; even our social currency is tied into the moments we share. In this panel, MashableBusiness Reporter Jason Abbruzzese joins Lyft’s Melissa Waters and StubHub’s Jennifer Betka to discuss the growing impact of the experience economy and how to provide consumers greater value.
The Mashable Show
March 10-12, 1pm EST
Mashable wants to make sure you can get in on all the SXSW action, even from your couch. This year, The Mashable Showwill stream live on Twitter from the Mashable House. With visits from Reddit's Alexis Ohanian, AOL's Steve Case, the team behind the new Alien: Covenantand more, you'll want to make sure you're tuned in.
The show will be hosted by Mashable Executive Editor Jessica Coen, Mashable Social Editor Tracey Edouard, comedy writer and performer Kerri Doherty and Sesame Street's Cookie Monster! You'll also see cameos from a number of your favorite Mashable editors and writers.
The Mashable House & MashBash
March 10-12
Oh, and if you've got some free time on your hands, head on over to the 2017 Mashable House where we're celebrating all that it means to be a superfan.
SEE ALSO: For the superfans: Get your sneak peek at this year’s SXSW Mashable HouseOf course any good SXSW superfan knows that no SXSW is complete without a MashBash; so RSVP to make sure you're there!
The 2017 Mashable House is brought to you by:
The 2017 MashBash is brought to you by:
Topics SXSW
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